An artist’s making of Chewathai Trademark Ladprao– Chokchai 4 Stage 2.

MAI-listed designer Chewathai prepares to resume land purchases, scale down the size of brand-new tasks and begin brand-new property-related endeavors as it wrangles with the land and structure tax and China’s rigorous zero-Covid policy.

Handling director Benefit Choon Kiat stated the forecasted complete execution of tax and China’s border controls have actually improved the business’s service strategy and technique for 2022-23.

The business’s outlook altered as the pandemic moved the residential or commercial property market in early 2020, stated Mr Benefit.

” As the circumstance in 2020-21 was worrying and unforeseeable, we froze brand-new task launches from that time up until June 2022, when we began a brand-new condominium task,” he stated.

Mr Benefit states the land and structure tax and China’s border controls have actually improved the business’s service strategy and technique for 2022-23.

As a medium-sized company, the business required to hold as much money as possible and concentrate on cleaning stock and withdrawing all land offers throughout the previous 30 months.

” Now we are all set to resume land acquisitions with a financial investment spending plan of 1 billion baht for 5 plots next year,” stated the 48-year-old Singaporean who transferred to Thailand in 1998. “However the purchases will have a modification in technique.”


Prior to the land and structure tax worked in 2020, when the business bought land for a low-rise condominium, it generally paid the rest and got the land transfer after paying a deposit 3-6 months formerly, depending upon the competitors.

At present, the payment terms are longer. Chewathai now pays the rest and gets the land transfer 10 months after paying the deposit since it wishes to invest this time looking for approval for an ecological effect evaluation (EIA) report, stated Mr Benefit.

When the land is moved, likely at the exact same time the EIA is authorized, building can begin right away and must take 10-11 months to finish a low-rise condominium with 8 floors, he stated.

” We will have lower or no threat in paying the land and structure tax to own such land as we must get the building authorization once the EIA is authorized,” stated Mr Benefit. “The tax supplies a grace duration of 3 years for an advancement task beginning with the date the building authorization is given.”

With this technique, the preparation will be much shorter and it can conserve on expenses from the land and structure tax as the designer’s tax concern from unsold systems just begins 3 years after getting the building authorization, he stated.


Mr Benefit stated the tax is the factor behind the choice to reduce the size of brand-new tasks, both low-rise condominiums and low-rise homes, as big tasks take a while to offer out, generally longer than the three-year grace duration.

For low-rise condominiums, the size will be lowered from 4 towers to a couple of. The overall for a townhouse task will be less than 350 systems, below 400-500 systems, he stated.

” The greatest absorption rate of townhouses in Greater Bangkok is 10 systems monthly. If we can offer 5 systems a month, it will take us as much as 80 months for a 400-unit task to offer out. That makes the tax a larger threat,” stated Mr Benefit.

He stated the sensible relocation is to reduce task size from 30-40 rai to 20 rai, instead of attempting to offer 10-20 systems monthly. Nevertheless, the land cost for a smaller sized plot is 10-20% greater than for a bigger one.

Next year, the business prepares to release a brand-new single separated home task on a 20-rai plot on New Ratchaphruek Roadway in Nonthaburi with 100 systems priced 5-8 million baht, stated Mr Benefit.


He stated of the 5 plots Chewathai strategies to purchase next year, 3 will be for low-rise condominium tasks in outer-city locations with systems priced 1.5-2 million baht to catch regional need, which stays strong.

The business is preserving its freeze on high-rise condominium advancement as land expenses for high-rise condominiums in urban locations are high and there is an excess of unsold systems.

” When Chinese purchasers vanished from the marketplace, other condominium designers targeting the Chinese moved their focus to regional need, which is our play area,” he stated.

With heavy discount rates and appealing projects used by the brand-new competitors, Mr Benefit stated Chewathai had a hard time in its convenience zone.

” Though the Chinese market is not our focus, we desire the marketplace to return so competitors will vacate from our play area,” he stated.


The business likewise looks for brand-new sources of profits in the post-Covid period. In 2015 Chewathai promoted its vice-presidents to begin a brand-new service associated to its core service.

Chewa Renue, a previously owned home based business, has a group purchase non-performing or distressed properties by bidding on Legal Execution Department auctions or dealing with a possession management business (AMC) on restoration prior to sale.

Because its start in March, Chewa Revue got 28 systems of single separated homes and townhouses along with 2 condominium systems to refurbish worth a combined 90 million baht.

” The benefit of this service is we do not require to pay an AMC. We refurbish them prior to the sale. The systems are then moved straight from the AMC to purchasers. There are no charges for system transfers and no requirement for capital,” stated Mr Benefit.

Another endeavor is a little villa task with 10-15 systems in places such as Khao Yai, Pattaya and Hua Hin. A pilot task worth 40-50 million baht will be released next year, he stated.

” We wish to support our devoted, mid-level supervisors in beginning a brand-new endeavor. If it works, we will spin it off to establish a brand-new company,” stated Mr Benefit.

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