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brings to life the brand-new minimal edition AIKON Urban People


Maurice Lacroix, the status watch maker from Switzerland, released its most current “AIKON Urban People” minimal edition collection with 500 pieces made and offered worldwide. Thailand, the very first nation to witness its mind-blowing charm, has actually gotten 26 of the pieces for unique circulation.

The unique occasion was participated in by Worldwide Sales Director of Maurice Lacroix, Mr. Marcel Gut, who had actually simply flown in from Switzerland. Likewise present at the launch was Mr. Ravis Haetanurak, Brand Name Supervisor of Maurice Lacroix (Thailand), who cordially invited recognized visitors and leading media to the main opening of Maurice Lacroix, “AIKON Urban People” collection.

‘ AIKON Urban People’

Motivated by the breath-taking architecture and superb landscapes of distinctive cities around the globe, AIKON Urban People includes a laser-etched body and strap stimulating tattoo art and perfectly revealing the user’s identity. The pieces sport Clous de Paris dial, luminescent hour marks, and sun-brushed decor. Just 500 pieces are made worldwide, and just 26 pieces can discover their method to Thai admirers, priced 89,000 baht each.

Mr. Ravis Haetanurak stated the amazing success to-date of the “AIKON Urban People” minimal collection in Thailand, stating: “Our fans in Thailand are such real collectors of Maurice Lacroix wrist watches and appointment of the brand-new development was properly opened in September 2021.”

Mr. Marcel Gut seized the day to personally turn over the scheduled “AIKON Urban People” pieces to the very first buyer Mr. Prasert Kongkacharoen.

Presenting Maurice Lacroix Thailand Brand Name Ambassador “Ms. Liza Elizabeth Sadler”

Mr. Ravis Haetanurak presented “Ms. Liza Elizabeth Sadler as Maurice Lacroix’s brand-new brand name ambassador, stating: “Ms. Liza Elizabeth Sadler is multi-talented; a news press reporter, MC, design, and starlet. This makes her the best ambassador for the AIKON collection. Additionally, her fantastic character resonates with the tone of the collection’s motto: Be Your AIKON.”

Amongst the recognized visitors at the launch was Ms. Letar Pimnarra Sangngern, owner of NARA brand name, who signed up with the occasion as a Good friend of Brand Name (FOB). Ms. Letar is globally acknowledged as an excellent developer of perfectly developed zero-waste clothes.

Maurice Lacroix Club Thailand has actually been formally formed by Mr. Arun Shukla and Dr. Pramote Rienjaroensuk. As creators of the club, they have actually sworn to cultivate a neighborhood through which Maurice Lacroix enthusiasts can reveal what makes them fans of the brand name and share fantastic experiences.

Other co-founders of Maurice Lacroix Club Thailand consist of Ms. Araya Wathanyupharp, Mr. Adjanarat Siphaya, Mr. Suwat Sukkay, and Mr. Chalit Soontornpalin.

Towards completion of the occasion, Mr. Ravis declared Maurice Lacroix’s status as a top-two high-end watchmaker in the high-end section in Thailand, and exposed strategies to open the very first authorities Maurice Lacroix Shop at Gaysorn Town quickly.

Maurice Lacroix remarkable wrist watches are presently offered over-the-counter at 10 leading outlet store: Siam Apotheosis, Emporium, CentralWorld, Central Chidlom, CentralPlaza Lardprao, CentralPlaza Pinklao, CentralFestival EastVille, CentralPlaza Bangna, CentralFestival Pattaya Beach, and Central Phuket.

Or contact through LINE main account @MauriceLacroixTH


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